Northwestern University Feinberg School of Medicine’s brand is the promise we make as an institution to our audiences, and is a valuable asset for communicators in our academic health system. Integral to our brand strategy is presenting a consistent message, tone, and graphic approach in all of our communications. Brand guidelines help faculty and staff express the medical school's visual identity and, when employed, promote a strong overall identity that is distinctively Feinberg.
Our Brand: Northwestern Medicine
Northwestern Medicine joins the Northwestern Medicine Health System and Northwestern University Feinberg School of Medicine in a shared vision to transform healthcare and positively impact people’s lives.
Northwestern Medicine is our master brand – a singular way of expressing our identity so that we clearly and consistently help others understand who we are and that we have come together to unite our world-class clinical, research, and academic pursuits under one brand.
Everyone who is a part of Northwestern Medicine has a unique role in bringing our brand to life and in helping to fulfill our promise to pursue innovation and breakthroughs for the benefit of patients here and everywhere.
Learn more via the links below, and please contact the Office of Communications at firstname.lastname@example.org with Feinberg-specific questions.
- Benefits of Consistent Branding
Learn how developing our brand helps you and your audience
- Logo and Downloads
Find Feinberg- and NM-branded, easy-to-use directions, guidelines, and downloadable assets for a variety of digital and print uses
Find more about our brand and see it in action
- Web Guidelines
Learn about the Feinberg website template; access web content guidelines
- Social Media Guidelines
Get tips and guidelines for representing yourself through social media
- Business Cards & Stationery
Order branded cards and stationery
Use the brand correctly on commercial products
Request Project Help
Complete our Project Request Form to request assistance from the Office of Communications.